Publicity : Introduction
The Star of India, Leytonstone, London, enjoys considerable acclaim from the press and local organisations not only for the quality of the cuisine and excellence of the service found there, but also because of its involvement in the local community and wider afield.
Here you will be able to find out about some of the things people are saying and some of the things we are involved in - for the bigger stories follow the links provided here and for the other news scroll on down.
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Restaurant dishes up a new magazine
by Megan Reynolds
AN INDIAN restaurant is branching out to publish a community magazine.
The Star of India in Leytonstone High Road, winner of the Pride in Waltham Forest restaurant award two years ago, was established in 1978 and continues to prosper.
Restaurant owner Shah Ahmed inherited the business from his father and in the last year has expanded its capacity from 70 to 110 diners.
He is battling for planning permission to convert the flat above into another restaurant floor as he wants to expand and keep the restaurant in Leytonstone.
He launched the Star magazine at a lunch party for local dignitaries, including Munawar Hussain, regeneration officer for Waltham Forest Council, Dwayne Williams, Leytonstone business manager, Fawaad Sheikh, chairman of the Leytonstone Business Forum and Leytonstone Cllr Clyde Loakes.
Mr Ahmed said: "The magazine is about linking the community.
"We are going to work with schools to increase their portfolios in the area, raise money for charities, and highlight local campaigns.
"A lot of people are giving Leytonstone a bad name, but it is a fantastic place to live and work.
"I have done that for the last 25 years, and I really want to promote the area "I am a very community-orientated person and as a resident I think it is my duty to link the community together.
"I am hoping it will promote the business association to local consumers, so I want to show them what we have got."
The Star's first edition covers the Car Free Day in Leytonstone, celebrations of Diwali and Eid, news and events in the area, recipes for curry and an article about wine tasting.
Mr Ahmed said the magazine will be filled with information about council services, local residents' groups and events.
It will be published every few months with 50,000 free copies distributed in Leytonstone, Wanstead, Leyton and Walthamstow.
Waltham Forest Guardian |
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Leytonstone Car Free Day Festival :: Sunday 17th September 2006 :: 12.00 noon-6.00pm
The Star of India have teamed up with Zulus Bar to sponsor the Big Screen, at Leytonstone Car Free Day Festival 2006, where local businesses will have the opportunity to advertise using an alternative media to the usual.
In its 4th year the festival will have:
Live music by the Real Thing and the Bandit Beatles | French market | Street performers | Environmental stalls | Funfair |Cycling obstacle course | Dr Bike
Also on offer will be:
George Tomlinson School fun day (Vernon Road)
with Recycling workshops and Steel band sessions
St Johns Church (Church Lane) nature trail, opening 11.45am,
Open afternoon with trips up the tower, from 1-5pm, and
History is fun exhibition in the Church Hall, from 1-5pm
Come and experience your Town Centre without traffic and take part in an afternoon of free entertaintment. |
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Adding a New Dimension to the Working Lunch
Shah Ahmed, the owner of the Star of India, is currently discussing with IT consultants the best method of providing customers, especially those taking advantage of the weekday lunchtime buffet, the opportunity of continuing to work while they eat!
Customers will be able to bring their laptops to the restaurant and, depending on the way their machines are set up, access the internet and/or their offices throughout their mealtime.
Keep watching for more news as the scheme moves forward.
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The Star is just a Jewel
In sponsorship with Leyton Orient
You can't miss the Star of India restaurant in High Road, Leytonstone. Lit up like a jewel, it entices passers-by with its brightly burning lights and authentic looking decor.
The atmosphere was lively and inviting when we visited, with the 110 seat restaurant packed to capacity. This is obviously a popular venue. The staff were friendly and welcoming.
Shah Ahmed, the owner, personally greeted his many regular customers, which is a great testimony to its success. Customers travel from as far afield as Bishop's Stortford in order to taste the delights on offer.
The buzz of chattering diners bounced off the ornate glass partitions, allowing for a warm ambience.
My partner and I were seated by friendly staff who allowed us plenty of time to study the menu at a leisurely pace.
There's a huge choice at reasonable prices and Shah explained that they sometimes provide speciality dishes, which I thought was a nice touch for a restaurant which wanted to make the dining process as good an experience as possible for its customers.
For the main course I chose Chicken Tikka Masala, which was rich and plentiful. My partner close Chicken Bhuna and said that it was one of the best he had ever tasted.
The presentation of the food was perfect and arrived on tasteful chinaware.
The bill arrived not just with the obligatory chocolate, but also with a glass of Tia Maria each. A welcome nightcap.
The Star of India is a jewel of a restaurant, well worth visiting for a pleasant dining experience.
Waltham Forest Guardian |